Monday, 13 September 2010

Ethnic.....the Preen way.....



... architecture but not as we know it





Alexander Wang took inspiration from minimalist New York loft-living on Saturday, now it's Preen's turn to take a look at architectural forms. 

Inspiration from architecture is nothing new and for a while now I've been increasingly weary as of designers who take inspiration from it, as more often than not, it just doesn't work. Whether it's just too literal an interpretation, there's just something that doesn't work. 


It's been about a year now since I did a trend forecast and it was clear at that point that design was becoming purer, less saturated with over decorative pieces and it was all beginning to focus on the small details- I called it "Revealing by Concealing". Retail spaces, such as Philip Lim's new store in Seoul and Yohji Yamamoto's flagship stores in Paris and New York are optimise this new feeling in design. 

Yohji Yamamoto Store

Philip Lim Store, Seoul



Whilst doing my research for this post, several interviews with the design pair behind Preen pointed out that it was the architectural draws of Arabia that had inspired them and I can clearer see why they were drawn to it. I think that the majority of people cannot help but be attracted to the beauty of traditional palaces of cities like Abu Dhabi, but the clean palette of colour and the light that is reflected from the dry white clay walls brings a modern elegance. It's then flashes of jeweled blue that stand out, a bit like Preen's collection when out of a sea of white tones comes a block coloured masculine suit.


Construction wise, layering different textures, such as denim and chiffon helped to give the collection more of an urban, modern-city-living edge. Denim gave it wearability, chiffon added femininity.

Laura
x

Watch Hilary Alexander's interview with Justin Thornton and Thea Breagazzi:

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